Women's health xxxxx paid for xxxxx & prioritized

Women’s health, paid for & prioritized

Because today's payment system keeps research and care from reaching most women.

Start a Conversation

The Problem Is Payment

Women’s health is chronically underpaid, underinvested, and undervalued, leaving a $1 trillion market opportunity stranded. Seen is building the AI payment infrastructure needed to unlock what’s been missing: evidence-based payment to fuel scale, innovation, and sustainable growth.

25-75%

higher facility payments for male-specific procedures than female procedures of similar complexity across 300+ paired procedures.1

80%

of urogynecologic procedures lack adequate billing codes, with many bundled together reducing payment.2

2-4x

higher cardiovascular mortality for women after diagnosis due to absent sex-specific diagnostic criteria and delayed recognition. 3 4
Woman with curly hair and glasses wearing a beige sweater, writing with a red pen at a desk near a window.Woman with curly hair and glasses wearing a beige sweater, writing with a red pen at a desk near a window.Woman with curly hair and glasses wearing a beige sweater, writing with a red pen at a desk near a window.
The payment mechanics break down for providers and consumers at every step. Seen is purpose-built to overcome these failures.
Financial Losses
Deprioritized Services
Weak Data
Mispriced Rates & Benefits
Persistent Undervaluation
Poor Outcomes
Smooth, flowing piece of silver-grey silk fabric with gentle folds and highlights.

Breaking the AI Invisibility Cycle

Underneath the financial picture is a deep data and AI problem. AI in medicine and healthcare is learning from incomplete data that already underpays women’s health.

Portrait of a serious young woman with long brown hair and blue eyes wearing a light blue textured shirt, arms crossed.
80%
of women with diagnosable conditions go undiagnosed—for every woman diagnosed, roughly four remain invisible in medical & billing records and datasets.5
Blurry image of a woman wearing a white knitted turtleneck sweater, with a double-exposure effect creating two overlapping faces.Blurry image of a woman wearing a white knitted turtleneck sweater, with a double-exposure effect creating two overlapping faces.Blurry image of a woman wearing a white knitted turtleneck sweater, with a double-exposure effect creating two overlapping faces.

Breaking the AI Invisibility Cycle

Compounding the financial problem is a data problem: AI systems are learning from incomplete data that keeps women's health underpaid and under-prioritized.

80%

of women with diagnosable conditions go undiagnosed—for every woman diagnosed, roughly four remain invisible in medical & billing records and datasets.1

8 in 10

women with menopause symptoms go undiagnosed; 6 in 10 with endometriosis; 2 in 10 with PCOS.2

50%

higher misdiagnosis rates for women experiencing a heart attack, delaying critical cardiac care.3
When women are missing from data, AI systems learn invisibility. Seen is purpose-built to overcome these failures.
Missing data
AI Bias
Underdiagnoses
Underpayment
Under investment
Limited Innovation
Poor Outcomes

Research Momentum Meets Payment Bottlenecks

Funding for women’s health research is finally rising and long overdue. But without modern payment infrastructure to match these advances, breakthroughs stall before they reach patients.

95%

of eligible women don’t receive evidence-based menopause treatment 22 years after hormone therapy guidelines were updated.8

17 years

average from research discovery to clinical practice adoption blocking evidence-based care from reaching patients (only 14% do).9

66%

of Alzheimer’s patients are women, yet only 12% of NIH research funding focused on women-specific factors.10
Woman with curly hair tied back typing on a laptop at a bright desk near a window.Woman with curly hair tied back typing on a laptop at a bright desk near a window.Woman with curly hair tied back typing on a laptop at a bright desk near a window.
Research and payment infrastructure are both needed for solutions to reach patients. Seen is purpose-built to overcome these failures.
Research Stalls
Guideline-to-Payment Gaps
Coverage Denials
No Access
Preventable Harm

Their Stories

These aren’t outliers. They’re the direct result of a payment system and data gaps that keep research and care from reaching most women - playing out millions of times across specialties.
Smooth, flowing piece of silver-grey silk fabric with gentle folds and highlights.

Seven year diagnostic delay for endometriosis. Symptoms dismissed as ‘normal.’ Finally, surgery. But the surgeon knows the truth: it’s a money losing disease to the healthcare system. 11

Though endometriosis affects 1 in 10 women, providers get paid identically regardless of complexity or outcomes-- a meticulous excision with an 80% success rate or a quick ablation with a 40-60% recurrence rate. Combined with reimbursement rates 40-60% below comparable treatments, this dual failure penalizes evidence-based care and perpetuates deprioritized services and persistent undervaluation.

Smooth, flowing piece of silver-grey silk fabric with gentle folds and highlights.

Screened positive for postpartum depression. Prescribed medication. Denied by insurance. Weeks waiting for appeal while symptoms worsen.12

Told to try this cheaper one first. It doesn’t work. Symptoms worsen during the critical intervention window. Only 22% of women screening positive receive mental health treatment. Step-therapy requirements force mothers to fail cheaper medications before accessing proven care—during the weeks when depression deepens and suicide risk climbs.

Smooth, flowing piece of silver-grey silk fabric with gentle folds and highlights.

Hot flashes. Brain fog. Work performance declines. She seeks treatment - her insurance covers some HRT. She’s among the lucky 26%.13

Though menopause affects all women at midlife—51% of the population—coverage remains a zip code lottery. New plans like HelloMeno (launching January 2026 in 11 states) offer $0 copays. But 74% of women still lack full coverage, 60% pay out-of-pocket, and nearly 50% face insurance denials. Their untreated symptoms cost the U.S. $1.8 billion annually in lost work—progress is accelerating, but access remains deeply inequitable.

Women’s health has been under‑seen in data, under‑valued in payment, and under‑served in outcomes. What gets paid for gets prioritized—and far too much isn’t paid adequately. Not anymore. Seen isn’t just a name, it’s a declaration that women will be fully seen, valued and prioritized in healthcare. Together, we can build an AI-driven payment infrastructure that becomes the backbone for women's healthcare services - and unlocks the $1 trillion women’s health opportunity.

Let’s Talk

This site focuses on the problem and opportunity by design. If you’d like to hear more about how we’re building toward solutions and who we’re working with, get in touch.

If you have experience navigating payment for women’s health—whether as a patient, clinician, payer, employer, or innovator—and want to share a story, explore partnership, or stay connected as we build, get in touch.

Get in Touch